Between desktop and mobile solutions and a wealth of other options, choosing an analytics platform can be complex. Thinking about transitioning from one to another could be frustrating. Tubes allows you to port data from one analytics platform to another. Want to see your Flurry data in Google Analytics? Tubes provides an interface to make that happen.
It was joked that Tubes represents “Data in and data out”. There was a vision of tubes running through each analytics platform that helped fuel the final identity and even the look and feel of the application.
With a bright fun interface that pulls from subway maps, Tubes makes functionally complex tasks seem effortless. A beautiful icon system was developed to make finding things easy and adds to overall aesthetic.